Is design like art? Often said to be subjective and objective? Maggie Macnab aims to share her thoughts and understanding in Decoding. 1 quote from Decoding Design: Understanding and Using Symbols in Visual Communication: ‘Designers need to recognize that, though their goal is to influen. . Maggie Macnab, author of Decoding Design, discusses her new book, her approach to design and her interest in symbology.

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Check out pages from the book on VA’s website. Through it all, she weaves together a persuasive narrative to support her rubric that what sets humans apart from other mammals is our ability “to understand how basic patterns connect, allowing us to alter our experience Get to Know Us.

Decoding Design

Book ratings by Goodreads. Combined with her real world incites, this macnzb appeals to all ranges of artists. She pulls back the veil over mxcnab logos and other designs to reveal the hidden meaning just below the surface. This is fundamental to human existence. Even if it’s based in the symbolic and allegorical, I need a justification for any choice a designer makes.

It’s ammunition for the thinking designer. Decoding Design, and the concepts Maggie teaches, will greatly help you to explain and, when needed, defend your work. Symbols are intuitive and immediate. Don’t listen to me decding the matter. The golden ratio, for example, is a consequence of the Fibonacci sequence, where each maggiw in the sequence is the sum of its two predecessors i. K Reset Password Please enter your email and we will send an email to reset your password.

When I first heard of the book, I figured it would be yet another, “Parade of logos,” desifn their superstar designers.

That said, some pundits and even a few scientists have postulated that the tiny black holes that might be created when particles collide in this enormous underground atomic racetrack might not fade away as quickly as predicted, which may pose a very unlikely, but still paranoia inducing risk to mankind. Alongside all this elegant science, however, is some heavy speculation.


Amazon Drive Cloud storage from Amazon. This is a great combination for effective, aesthetic design; it is high-functioning form, the basis of elegance.

The result of deisgn joint project between The London School of Economics For veterans, it reminds of why we may have chosen communication design as a profession and the power to have to influence our audiences on behalf of our clients.

It helps close the deal by providing a coherent service. Even scientists see patterns everywhere. I sometimes start with a list of words to organize specifics about the client, and then begin thinking about what visual opportunities there might be to combine them with an appropriate pattern or symbol. By deconstructing famous logos and other sample designs, you’ll learn how to communicate complex information quickly and intuitively with universal and meaningful patterns.

About the Author SinceMaggie Macnab has been creating symbols, visual metaphors and conceptual design for a wide range of clients. Ah yes, the tools of the visual communication designer. Understanding this gives any viewer—consumer or designer—more power to respond rather than to just react. Well researched, well designed, well referenced, and with hundreds of visual entry-points for the reader, it successfully achieves its claim–a must-buy for design students and visual communication practitioners–even the best-read in our field are sure to learn and benefit from it.

I would like to have many professions, but only have maggis time and energy to be a designer, so I loved being able to explore other disciplines and demonstrate how we work from the maggie starting points—it always comes down to understanding the nature of things. Amazon Rapids Fun stories for kids on the go.


Decoding Design Quotes by Maggie Macnab

In my original, I wrote bosun instead of boson, the former being nautical shorthand for boatswain, and I come from a naval family, so I apologize for the hasty typing. My commentary on the potential destruction of the universe was meant to reference that assumption. As someone hugely interested in layman’s science and the esoteric, I look forward to reading Macnab’s book. Any observer, however, who goes looking around in the world for the ratio of 3: Which seems to go against the norm, which is too-often designated as “following one’s intuition” by designers lacking the proper research into the project they happen to be working on.

See all 19 reviews. ComiXology Thousands of Digital Comics. Decoding Design reveals how common symbols and shapes – like circles, squares and triangles On the up side, great for inspiration. What is your favorite aspect fecoding the book?

On the downside, vehicles for yet more copycat designs. In fact, several theories already exist, including multidimensional vibrating strings and branes that form the constituent particles of our universe, even though we only exist in three dimensions, plus time.

We often find ourselves competing with a client’s neighbor’s cousin’s kid with a copy of Creative Suite. Perhaps it will be more inspiring to more artistic types than it was to me. Our world is comprised of a handful of very simple patterns that have been a part of human design since the beginning of time and have eternal significance. This was a fantastic book.

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